Categories: AI Side Hustles

How to Earn $3.5K/Month Offering AI-Generated Press Release Drafts for Startups [2025 Guide]

Startups reach for press releases every week to get noticed and build buzz, but many can’t pay agency fees. The demand for fresh, professional content is soaring. Thanks to smart AI writing tools, freelancers can now draft high-quality press releases in minutes, bringing solid savings to new businesses and profitable returns to independent writers.

With the right setup and smart outreach, it’s realistic to hit $3,500 a month or more, serving multiple clients on retainer or per-project. Techsaaz Solutions LLP stands out as a smart example, using modern automation to stay ahead while meeting the growing content needs of industry and startups alike. This post uncovers what it takes to set up your press release service, find clients, and keep that monthly revenue steady.

Understanding the Press Release Needs of Startups

The buzz around startups isn’t just fueled by product features or investor news—it’s powered by public attention. Press releases are a simple, affordable, and direct way for early-stage companies to get noticed, shape their story, and spark conversations in crowded markets. Before we dive into what makes a strong press release or why startups look outside for help, let’s break down why these announcements are more important than ever.

Why Startups Rely on Press Releases

Photo by Lisa from Pexels

Founders have to move fast and make every dollar count. Press releases are a go-to move for big moments and milestones. Here’s why they matter:

  • Funding Announcements: Every round of investment shows confidence in the company. Announcing it through a press release helps attract more attention from media, potential customers, and even future investors.
  • Product Launches: Getting the word out quickly can make or break early traction. Releases sent to media outlets and journalists get startups in front of their target audience faster than waiting for organic discovery.
  • Building Credibility: A well-written press release puts a business on the map. Positive media mentions help new brands look established, especially when competitors are vying for the same headlines.
  • Creating Shareable Content: Press releases become immediate, trustworthy content to share on social channels, pitch to partners, or pin to a website’s “News” page.

For many startups, that first press release isn’t just about announcing news, it’s about making a strong first impression—sometimes before customers even know the product exists.

Challenges Faced by Startups in Creating Press Releases

While startups clearly value press releases, most founders run into a stack of issues when it’s time to actually write and distribute them. It’s not just about getting words on paper.

  • Budget Constraints: Hiring a top PR agency or an in-house communications expert isn’t in the cards for most bootstrapped teams. Press release services can feel out of reach when every dollar is being invested in growth.
  • Lack of In-House Expertise: Many founders are brilliant technologists or marketers, but writing in a way that grabs a journalist’s attention is a different skill. This can lead to boring or confusing announcements that don’t get picked up.
  • Speed-to-Market Pressure: News breaks fast. Startups can’t afford to miss media cycles while drafting and redrafting an announcement. The time spent learning formats or chasing perfect phrasing can set a company back.

These roadblocks make outsourcing a natural fit—startups want professional, fast, and cost-effective press release drafts that get results. AI-powered services lower the barrier: they cut delivery times, keep costs predictable, and make professional-quality content available to anyone, regardless of headcount or funding level.

By understanding both the value and the sticking points in press release creation, we see why so many new businesses are switching to smarter, flexible solutions for their media outreach.

Leveraging AI Tools for High-Quality Press Release Drafting

Automated writing assistants are making it much easier for us to offer fast, professional press releases for startups. What used to take hours of back-and-forth edits and brainstorming can now be streamlined with the right AI tools, helping ensure our drafts hit the mark with both startups and journalists. Let’s look at how to pick the best writing assistants and get the most from them, from initial draft to SEO-friendly final copy.

Selecting Effective AI Writing Tools

Photo by Tima Miroshnichenko

Choosing the right AI tool can seriously improve the quality and speed of our press release drafts. Today’s top platforms go beyond generic text—they let us tailor drafts for voice, style, and tone, which is critical when startups want to sound unique and authentic.

Key features of the most reliable AI press release generators include:

  • Customizable Templates: Top options let us select formats for funding news, product launches, executive appointments, or partnership updates. This speeds up drafting and keeps key details from falling through the cracks.
  • Flexible Tone Settings: Tools like Jasper, Copy.ai, and Writesonic allow users to choose or fine-tune tones (professional, upbeat, bold, technical) so our press releases match the personality of each startup.
  • Collaboration and Workflow: Most high-quality platforms let users share drafts, comment, and track versions—good for teams and clients that like to give feedback.
  • Built-In Fact Checking & Plagiarism Detection: These features help us maintain accuracy and originality with every release.
  • Integrated Keyword Support: Many leading assistants highlight SEO terms or give suggestions as we write, giving every release a boost in visibility.

If you’re looking to compare some of the strongest options available this year, the 40 Best AI Tools in 2025 guide and the 10 Best AI Press Release Generators are helpful resources for hands-on comparisons. For those just getting started, we often begin with entry-level, user-friendly options and upgrade to more advanced tools as our business grows.

Tips for configuring AI tools effectively:

  • Set the tone and reading level appropriate for startups (clear, active, confident).
  • Save and update templates for common startup news: product launches, partnerships, funding, etc.
  • Request multiple draft variations to compare style options with the startup founder.
  • Always review and tweak AI output for brand voice consistency before submitting a release.

Optimizing Press Release Structure and Content

AI-generated drafts give us a solid starting point, but high-impact press releases still need a human touch. The best-performing announcements are not only clear and concise but also primed for SEO. This means specific formatting, strategic keyword use, and plenty of clarity for skim readers.

Here’s how we take an AI-generated draft from good to great:

  • Clear Headlines and Subheads: Write a headline that’s newsworthy and includes a top keyword—journalists and Google both value clarity at the top.
  • Early Impact: Put the most important info in the first 1-2 paragraphs. Most readers (and editors) skim, so front-load the news.
  • Keyword Integration: Use targeted phrases naturally throughout, especially in the headline, intro, and summary. Relevant terms could include the product name, industry, startup location, or specific achievement.
  • Quote Placement: Add strong quotes from founders or stakeholders early, giving context and a face to the story.
  • Media-Ready Formatting: Use bullet points for fast facts, bold for emphasis, and keep paragraphs tight.
  • Call-To-Action: End with a clear next step—whether it’s a media contact, website link, or download—so journalists know where to go next.

For more structured advice, this Guide on Making an SEO Friendly Press Release highlights tips like optimizing the first 250 words and hyperlinking key terms, while SEO Tips For Press Release Optimization addresses template use and keyword incorporation.

Even the best AI draft isn’t ready for delivery until we:

  • Double check for jargon, typos, or technical errors.
  • Confirm all facts, stats, and company specifics.
  • Run a quick SEO audit to spot keyword gaps or missed optimization.
  • Read aloud to catch awkward or robotic phrasing.

For specifics on tailoring content for startups and using automation to boost quality, we recommend reviewing best practices in our inventory forecasting guide for small manufacturers. Many principles for blending AI with human expertise translate perfectly to press release work, especially when client satisfaction and consistency drive retention.

Building a Scalable Press Release Service for Startups

Startups need fresh, professional press releases but don’t have time for slow agencies or the budget for lengthy retainers. By building a service that’s affordable, flexible, and AI-powered, we fill this market gap and make press release creation stress-free for busy founders. Below, we’ll break down how to design our packages for maximum appeal and show step-by-step strategies to attract and retain startup clients.

Creating Attractive Service Packages

Deciding on our package structure sets the tone for all our client relationships. Startup teams look for clarity, speed, and value, so our goal is to offer packages that feel custom but are easy to scale as demand grows.

Photo by Pixabay

To make our service stand out, we focus on three main pricing models:

  • Subscription Packages: Startups pay a set fee each month for a certain number of releases, keeping costs predictable. This helps us lock in steady revenue while giving clients peace-of-mind service.
  • Per Release Pricing: For companies that only need occasional PR support, a simple per-piece rate works best. This keeps the process simple for founders who prefer to pay for what they use.
  • Bundle Deals: Offering bundles (e.g., buy four, get the fifth free) encourages regular business and makes the service more attractive to teams planning campaigns around funding or product launches.

To add value, we include optional add-ons with every package:

  • Distribution to Media Outlets: For a fee, we can send their press release to a curated media list or through a broader press distribution platform.
  • Extra Revision Rounds: Some clients want added assurance, so offering additional revision rounds as an upgrade upsells without pressure.
  • SEO Optimization: Tailor every draft for keywords and optimized web content, ideal for startups focused on visibility.

We recommend checking out competitive offerings in the market to help fine-tune our own pricing structure. For reference, this Press Release Costs for 2025: Comprehensive Guide gives a recent breakdown, and we can study Press Release Pricing & Comparison Chart for more package ideas that fit the startup budget sweet spot.

Finding Your First Clients and Growing Your Portfolio

Our first clients are the springboard for everything that follows. By taking smart, targeted steps, we can build trust in our early work and get the word out fast within the startup world.

For strong, steady outreach:

  • Direct Outreach: Personalized emails or LinkedIn messages to local founders, accelerators, or tech meetup organizers can cut through busy inboxes.
  • Startup & Founder Groups: Join communities on Slack, Discord, or even curated email lists. Offer limited free trials in exchange for social proof.
  • Networking Events & Pitch Nights: Attend local demo days or online pitch competitions, where fast-turnaround PR services match the event’s buzz.
  • Online Platforms: Use freelance portals, but always direct traffic to our main website portfolio. Sites like AngelList, Product Hunt, and Indie Hackers have hungry, relevant audiences.

We make our first project stand out by:

  • Delivering ahead of schedule.
  • Showing before-and-after comparisons (AI vs. our final human-edited draft).
  • Asking for a testimonial or referral every chance we get.

Expanding our service portfolio lets us cross-sell to other startups that might be interested in AI-powered solutions. If someone loves the speed and savings from our press release drafts, they’re likely to need other automated content services soon. For extra recurring income streams, consider AI-optimized inventory forecasting for small manufacturers as detailed in our Techsaaz guide.

Modern outreach means getting creative, too. Some proven approaches, like those in this Mastering client outreach strategy to grow your business, include:

  • Collaborating with fellow service providers to exchange referrals.
  • Hosting live Q&A sessions or webinars for startup founders.
  • Staying top-of-mind with value-packed email updates and social proof.

By keeping outreach consistent and personalization high, we can turn our early wins into a robust roster of happy startup clients that fuel monthly growth.

Maximizing Efficiency and Monthly Earnings

Streamlining our daily workflow is crucial to growing our AI-powered press release service for startups. As more clients sign on, saving time and boosting output becomes just as important as quality writing. We’ve learned that when our routine runs smoothly and clients get quick, reliable service, our monthly earnings rarely stop climbing. Let’s break down how automation and service expansion help us scale, free up our schedule, and increase recurring revenue—all while meeting the fast-moving needs of startups.

Automating Client Onboarding and Delivery Processes

Photo by Shantanu Kumar

A streamlined onboarding process is the backbone of a scalable press release service. Manual communication, contracts, and feedback may work for a handful of clients, but as our roster grows, things can get messy and slow. Automation tools remove repeat busywork so we can focus on great drafts and growing the business.

Daily workflow optimization strategies we use include:

  • Automated Intake Forms: Collect project details, goals, and preferences in minutes with Google Forms or Typeform. Standardize questions so nothing gets missed.
  • Template-Based Proposals and Welcome Packs: Ready-to-use proposals set clear expectations from the first client email. Sending a “Welcome Pack” with timelines and FAQs makes onboarding fast and helps prevent confusion later.
  • E-Signature and Invoice Automation: Use tools like DocuSign or HelloSign for contracts, and invoicing software with auto-reminders to keep payments prompt and professional.
  • Client Communication Templates: Quick-reply email templates for updates, draft delivery, and revision requests cut response times and keep messaging clear.
  • Project Management Boards: Platforms like Trello or Asana give clients a simple way to track project status, review drafts, and submit changes—saving us from endless email chains.

Automating delivery is equally important. Scheduled email sends, cloud storage for draft sharing, and even chatbots for common questions keep our process running even when we’re busy with other work. We also make time for ongoing learning, watching new updates in AI writing to level up our service and spot new workflow tools. This tight, automated workflow not only keeps clients happy but also lets us take on more projects and grow our monthly revenue with less stress.

Expanding Into Related AI Content Services: Upsell Opportunities

Once a founder experiences the fast turnaround and cost savings of AI-generated press release drafts, they start asking what else we can do. Expanding into related services doesn’t just offer more value to clients—it’s the easiest way to add new income streams and strengthen long-term relationships.

Popular AI-driven content upsells for startups include:

  • Blog Content Generation: Many startups need regular blog posts to drive SEO and share company updates, but writing them in-house takes time away from product work. Offering blog drafting, with keyword research and headline creation, fits perfectly with our press release workflow.
  • Social Media Posts: Launches, funding, or customer stories often need to be turned into fast, catchy LinkedIn or Twitter updates. AI tools help create a batch of social posts to support each release, giving clients a full publicity package.
  • Product Descriptions: For SaaS, apps, or e-commerce, AI can help us write compelling feature lists and product blurbs at scale, perfect for startups updating their websites or launching new features.
  • Email Campaign Drafts: Quick announcement emails—for investors, partners, or customers—can be spun off from press release content and delivered as ready-to-send templates, saving clients even more time.

Most important, every upsell is an opportunity to bundle services and create recurring, predictable income. As we expand our portfolio, we build real partnerships instead of one-off transactions. For more tips on adding these services and running a scalable AI-powered business, see the guidance on expanding automation-driven content solutions at Techsaaz. Start by offering one new service each quarter, using client feedback to guide which additions will be most valuable.

Keeping a regular learning routine—like spending 10 minutes a day on new AI tool updates or reading best practices from top service providers—makes sure our skillset and offerings never become stale. This mix of routine automation and smart upselling helps us stay organized, serve more startups, and keep growing our monthly revenue with minimal extra effort.

Conclusion

Steady monthly earnings from AI-powered press release services are within reach for anyone ready to serve the fast-paced startup world. By setting up proven AI tools, streamlining client onboarding, and offering packages that fit real founder needs, we build a business that keeps income predictable all year.

Strong follow-through, clear communication, and attention to detail set us apart and lead to happy clients who return and refer friends. Those same systems give us room to try new services and add more recurring revenue streams over time.

Starting our own service is much simpler than most think. With the foundation covered here, we encourage everyone to take the first steps—reach out to one startup founder this week, share what we offer, and see how quickly word spreads. Curious about expanding beyond press releases? Check out how we grew steady income with AI-optimized inventory forecasting for small manufacturers for actionable advice that translates well to new opportunities.

Thanks for reading and being part of this journey. If you’re inspired or have questions, share your thoughts below or send us a message. Let’s build something rewarding together.

Marc Blair

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